Hospitality IPTV – Adding Interactivity to Hotel TV
Internet Protocol Television(IPTV) is producing a major effect on the mainstream TV industry. It has a lot broader apps than only in the entertainment field. In this document we shall have a peek at an excellent niche IPTV segment – the Hospitality industry, and also the way it is able to adjust the Hotel Guest user experience and also benefit Hotel Operators.
Conventional Television systems in most of the hotels around the planet offer 2 major features –
Live TV Channels
Flicks on demand
The features are limited by the coaxial satellite tv technology that has been prevalent for the past thirty years. It broadcasts the tv media, meaning pre scheduled programs are run regardless of user’s specific preference on a specific channel. The provider offers a pair of articles plus the end user can tune to the option of his/her channel.
Why change to IPTV? Existing analogue cable TV technology has limitations –
Poor Quality of TV channels
Lack of personalization for guests
No support to get guest’s inputs
Limitations of number of TV stations offered
Lack of providing convenience to guests
No personalization of TV services
Ineffective utilization of the audio-visual medium to create more revenues
Hotel IPTV Technology
In the past 20 years the internet created a huge influence in the user habits. Today the majority of Hotels are the “Internet services” as part of their default offerings, even thought it might arrive at a tiny premium price. The Internet renders it easy for users to “search what they want” at the push of a computer mouse. The free flow of info gives owners a lot more options also it’s heightened the expectation levels. Lista IPTV can assist you Hotel operators to to provide wider options of infotainment and making the services more personalized for the attendees of theirs.
Video on demand (VOD)
Time change TV
Television set on demand
TCommerce – Interactive shopping
The hotel IPTV system or Interactive TV can adjust the Guest experience in ways that are many. The most critical areas it can generate difference are –
Personalization of User Interface dependent on guest preferences
Localised infotainment platform
Ability to comments to Hotel management
Benefits for Hotels
Better video and audio quality of the tv content
Improved consumer satisfaction
Additional revenue sources
Tools that Improve quality and productivity of space services and staff
Interactive Advertising platform for Hotel Services In the next few articles we shall see each one of these positive aspects in detail.
Yogesh Raut is a Techno-Entrepreneur with over twelve years of experience in IT and marketing business. Over a number of years he’s successfully built considerable knowledge in IPTV technology in different areas.